GenesisNews

Morgana: Hefter Systemsform takes On German Distribution

In Digital Presses, Finishing on September 27, 2013 at 8:51 am

DigiFold_Pro

Morgana Systems Ltd, Milton Keynes, the UK’s leading manufacturer of equipment for digital finishing, has announced that the distribution of its products in Germany will now be handled by Hefter Systemform following the previously announced financial difficulties at former master distributor for the territory, Ernst Nagal GmbH.

As the new master distributor for Morgana Systems, Hefter Systemform, based in Prien am Chiemsee, Bavaria, offers some 40 years of know-how in the paper processing market. The company is also a distributor for Morgana parent company Plockmatic International. The new partner will continue to honour existing agreements with key regional sub-distributors that currently handle Morgana products in Germany.

Commenting on the appointment, Quen Baum, Managing Director of Morgana Systems, said: “Following the significant changes at Nagal it was important for us to seek a new and effective distribution partner. We are delighted to be able to announce an agreement with Hefter Systemform for the distribution of our Morgana products throughout the important European territory of Germany, and we look forward to a long a successful relationship with the business. We believe that the company will help to significantly expand our market share in the highly advanced and sophisticated German printing market.”

Support and spare parts for existing Morgana finishing equipment in Germany – much of which was re-branded by Nagal – will be transferred to the new master distributor and its partners. “Due to the significant size of Germany it is common for print industry products to be sold and serviced via sub-distributors,” commented Ray Hillhouse, Director of Sales and Marketing at Morgana Systems. “By retaining existing partners our new master distributor will be very well positioned to continue to service current customers as well as expand our presence in Germany.”

The new agreement will be formally announced at the Druck+Form trade fair taking place in Sinsheim, October 9 to 12, 2013, where Hefter Systemform will exhibit a wide range of Morgana Systems equipment (hall 6, stand 6416), including the DocuFold, AutoCreaser 50 and AutoFold, CardXtra and CardXtra Plus multifunction finishing devices, and the very popular DigiFold combined creasing and folding unit (as pictured above).

Commenting on his company’s new agreement with Morgana Systems, Hefter Systemform Sales Manager, Johann Menzinger, said: “We are delighted to be working with this market leading range of post-press equipment targeted at the digital print producer. As in all European markets, digital print production in Germany is growing at an extraordinary pace and many printers are actively searching for suitable finishing devices to help them to keep pace with demand. We believe strongly that Morgana Systems has some excellent products for these print businesses.”

About Morgana Systems Limited

Beginning with the launch of the revolutionary AutoCreaser in 2000 Morgana Systems has led the way in developing new and innovative solutions to cope with the special requirements of the digital printer. UK-manufactured Morgana products that have achieved worldwide success during this time include AutoCreaser, DigiFold combination creaser and folder, DocuMaster total finishing system, and several specialist folders, such as DocuFold and Morgana Major offering improved automation and ease of use.

Morgana provides an unrivalled range of digital finishing products from the simplest, entry-level creasing units up to highly sophisticated multi-functional systems offering a range of finishing capabilities in a single unit. Latest products from Morgana also incorporate JDF readiness and the ability to handle variable data input.

Morgana’s purpose built factory in Milton Keynes produces more than 4,000 finishing products each year, with over 80% of these destined for the company’s rapidly growing export markets. For further information on Morgana see http://www.morgana.co.uk

ENDS

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