M Partners Shortlisted for CIM Marketing Awards

In Offset Presses on January 18, 2018 at 2:51 pm


M Partners, Surrey, UK distributor for RMGT B1 presses, service provider for existing Mitsubishi machines, and European service managers for RMGT presses, is delighted to announce that it has been shortlisted for the Chartered Institute of Marketing’s Marketing Excellence Awards 2018 for its “Real Cost of Ownership” campaign.

Featuring in the “Best Partnership Marketing Campaign” award, M Partners, in partnership with RMGT, is in some esteemed company. Other businesses mentioned in the shortlist include:

  • ODEON Cinema Group
  • Disney
  • 20th Century Fox
  • DreamWorks Animation
  • Halfords
  • Caffè Nero

All are looking to win an award presented in 2017 to ITV in partnership with The National Lottery, British Olympic Association and UK Sport.

Commenting on the company’s success in being nominated, Murray Lock, Joint Managing Director of M Partners (above, right) said: “Naturally we were blown away to find out that we had been shortlisted by such a prestigious marketing organisation. We are delighted that leading marketing practitioners have been able to see our promotion of the “Real Cost of Press Ownership” as both credible and creative.

“The campaign is on-going and we are already looking forward to implementing the next phase of our promotional strategy, as well as continuing the existing themes.”

The “Best Partnership Marketing Campaign” award acknowledges the delivery of a compelling customer marketing campaign to provide measurable win-win results.

Commenting on behalf of the Chartered Institute of Marketing, chief executive Chris Daly said: “I’m delighted to announce the nominees for our Marketing Excellence Awards. We have seen some high-quality entries this year, and the breadth of our nominees is a great demonstration of our profession’s hard work over the past 12 months.

“Despite a challenging climate for business, the UK marketing industry has delivered stand-out campaigns that truly showcase the changing needs of the consumer. Our Marketing Excellence Awards recognise the industry’s achievements and those of the marketing teams and leaders responsible for such outstanding work.

“I would like to offer my congratulations to all who were nominated; they reflect the very best in the UK’s marketing talent.”

CIM’s Marketing Excellence Awards are an annual event created to highlight, celebrate and promote excellence within the field of marketing. These provide individuals, teams and agencies from across the marketing industry with the opportunity to showcase their successes and the impact of their campaigns. The Awards are open to any organisation within the UK regardless of size, sector or industry. The Awards night will take place on the 12th April 2018 at the Dorchester House Hotel, Park Lane, London.



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